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MARTIN P. WATTENBERG, THE HOLLOW REALIGNMENT PARTISAN CHANGE IN A CANDIDATE-CENTERED ERA, Public Opinion Quarterly, Volume 51, Issue 1, SPRING 1987, Pages 58–74, https://doi.org/10.1086/269014
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Abstract
In 1984 identification with the Republican party increased to the point where the plurality of Democrats over Republicans reached its lowest point since such measurements began in 1952. Yet the realignment is a hollow one between two parties who still have a weak image in the public mind and an uncertain role in the future of American government. While the balance of power between the two parties shifted, the importance of political parties to the electorate remained at an historically weak level. Split-ticket voting continued to be high and roughly a third of the electorate had nothing to say-either positive or negative-about both the parties. In short, realignment occurred in 1984 without party revitalization and the reestablishment of the linkage between parties and candidates.
